Privacy Policy

Lifetime Roofing of El Paso doesn't sell your personal information. This policy covers rooferselpaso.com: what the site collects, why it collects it, and who else handles it. Lifetime Roofing of El Paso is a Texas business based at 8914 Gateway Blvd E, El Paso, TX 79907. "We" and "us" below mean Lifetime Roofing of El Paso.

What the contact form asks

The contact form asks for your name, your phone number, and details of your roof. We use those details to call you back about the roof and to set up your inspection and estimate. Nothing on the form reaches us until you send it.

What our visitor script records

This site runs its own visitor script, found at /site-data/s.js. It keeps a record of each visit on this site's own host, and that record includes:

• Your IP address and the rough place it points to, along with your internet provider, which an IP lookup service gives us.
• Your device and browser, such as a phone running Chrome.
• A browser fingerprint and a first-party cookie, which show us when a device comes back.
• The pages you view, how far you scroll, and how long you stay on a section.
• What you tap, such as the phone number.
• Where you came from, such as a search result or a link on another site.

A first-party cookie is a small file this site saves in your browser. A browser fingerprint is a code built from details of your device, such as its screen, time zone, and fonts. It tells us the same device has most likely come back, and it doesn't tell us your name.

These records show us which pages help people, what needs fixing, and which visits came from automated programs.

Google Analytics

Google Analytics counts visits to this site and shows us how the pages get used. It sets its own cookies and sends what it collects to Google, which handles it under the Google Privacy Policy. You can turn it off in your browser with Google's opt-out add-on.

Cloudflare's security check

Cloudflare runs a security check on the contact form to keep out spam and automated programs. The check reads details from your browser and device, and Cloudflare handles them under the Cloudflare Privacy Policy.

Who else handles your data

Google, Cloudflare, the IP lookup service, and the company that hosts this site each handle information for the jobs described above. We'll also hand information over if the law requires it. This site has no Facebook pixel and no tool that records your visit as a video.

How long we keep it

Form details and visit records stay with us for as long as they serve the reasons in this policy, or longer if the law requires it.

Your choices

• You can call us instead of using the form.
• You can block or clear cookies in your browser settings. Clearing them removes our cookie, but the fingerprint can still match a return visit.
• You can call us to ask about, correct, or remove what you sent on the form.

Children

This site is for adults with a roof to look after. We don't knowingly collect information from children under 13.

Changes to this policy

When this policy changes, we'll post the new version on this page and update the effective date at the top.

Questions

Questions about this policy go to Lifetime Roofing of El Paso at (915) 353-3934. Phones are answered 24/7.